OOH & Beyond

Cookies leaned on word of mouth early on as we helped them build up our portfolio of products. Once the lineup was finalized it was time to roll out a campaign look and feel.

Partners would need to be able to adapt the assets for their specific market. So the challenge was designing a brand system that spoke to their core audience but with a foolproof execution that a guy smoking a blunt couldn’t mess up.

This set the standard for all future campaigns rollouts.

Asset templates included: OOH Billboard, OOH Vertical, Social Media, Email, Digital Ads, Weedmaps, Web Banners